Hydroquinone, a product used in some skin bleaching agents, could have dangerous health consequences. The toxic substance is banned in the UK, but in the US the use of hydroquinone in over-the-counter cosmetics is restricted, but allowed. Despite its legality, the United States Food and Drug Administration (FDA) says that testing cannot rule out hydroquinone’s potential cancer risk in humans.
Skin bleaching—using chemical or natural products to lighten skin color—is common in the US and other countries and psychologists say consumer demand can be traced to the belief that lighter-skinned or white people are more successful, intelligent, and sexually desirable. Cosmetics industry experts feel that as Asian, African, and African-Caribbean communities grow, so too will ethnic spending power for products marketed to lighten skin tone, some containing hydroquinone. Cosmetics industry analysts say cosmetics companies realize there’s money to be made here and claim minority communities are an underserved market with a long tradition of buying bleaching products, legal or otherwise.

